Cory Doctorow has offered himself up as a guinea pig to test two areas of hot debate: 1) does offering a work as a free e-book lose or gain the author money in the long run, and 2) would an author make more money on a book by self-publishing or by going with a traditional publisher.
Here’s what he says:
I’m a contrarian on both of these propositions: that I’m losing money by giving away e-books, and that I’m losing money by using a publisher. I have a nice little Goldilocks gig going—not too hot, not too cold, just the right amount of DIY, independent publishing and just the right amount of professional support and administration from my publisher to sell. But I’m as curious about both propositions as anyone. While it’s fun to argue about whose intuition is more correct, I think facts on the ground beat a priori assumptions every time. So I’ve come up with an idea to get some facts in evidence, while making some money and raising a little hell.
So Doctorow’s third collection of short stories With A Little Help will be done using a self-publishing model, and he’s going to keep track of the sales numbers and actually share the data.
Data he’ll be tracking: Profit & Loss, E-book, Audiobook, Donations to him, Print-on-demand trade paperback, Premium hardcover edition, Commission a new story for the book for $10,000 (already sold), Advertisements, and Donation of books.
He’ll be posting monthly to Publisher’s Weekly. His first post is here.
Keep an eye out on what happens with this experiment in the next year or two.